Hook Recipe Catalog

Keep: Keep the 360° orbit + low light + freeze — these parts make the hook work. Do not change them.

Swap: {{subject}} → your subject. Keep everything else as-is.

Example: Two male lions clashing in a savanna duel

Keep: Keep the spin + the grey-to-vivid instant flip.

Swap: {{subject}} → your subject.

Example: A vintage wristwatch on a stone plinth

Keep: Keep the spotlight + the spin slowing to a stop.

Swap: {{subject}} → your subject.

Example: A sneaker mid-air, laces frozen

Keep: Keep the low circling shot + the front-facing freeze.

Swap: {{subject}} → your subject.

Example: A red supercar on an empty coastal road

Keep: Keep the void tumble + neon light streaks.

Swap: {{subject}} → your subject.

Example: A glowing robot head

Keep: Keep the overhead spin + reflective floor + locked final frame.

Swap: {{subject}} → your subject.

Example: A steaming bowl of ramen

Keep: Keep the dawn dust + the hard stop on the hero angle.

Swap: {{subject}} → your subject.

Example: An eagle perched on a cliff edge

Keep: Keep the slam zoom + freeze — momentum is the hook, never make it a steady push.

Swap: {{subject}} → your subject.

Example: A diamond ring on black velvet

Keep: Keep the rush toward + the pre-impact freeze.

Swap: {{subject}} → your subject.

Example: A coffee cup about to tip off a desk

Keep: Keep the slow push → sudden acceleration → freeze.

Swap: {{subject}} → your subject.

Example: A smartphone on a nightstand

Keep: Keep the fast push + dead still + single glowing element.

Swap: {{subject}} → your subject.

Example: A circuit board lighting up

Keep: Keep the dolly-zoom vertigo + still subject + freeze.

Swap: {{subject}} → your subject.

Example: A chess piece on a board

Keep: Keep the rush past obstacles + slam focus + hard cut.

Swap: {{subject}} → your subject.

Example: A fountain pen on paper

Keep: Keep the punch-zoom onto a tiny feature + freeze.

Swap: {{subject}} → your subject.

Example: A strand of guitar string vibrating

Keep: Keep the grey → color hard cut — the instant flip is the hook.

Swap: {{subject}} → your subject.

Example: A city skyline at dusk

Keep: Keep the left/right split → full-frame ignition.

Swap: {{subject}} → your subject.

Example: A rose, one side wilted one side blooming

Keep: Keep the cold-blue stillness → warm burst hard cut.

Swap: {{subject}} → your subject.

Example: A campfire in a snowy forest

Keep: Keep the all-grey world + the lone subject igniting.

Swap: {{subject}} → your subject.

Example: A single red balloon in a grey crowd

Keep: Keep the monochrome + color spreading like fire.

Swap: {{subject}} → your subject.

Example: A sleeping cat curled on a chair

Keep: Keep the lifeless → alive hard cut.

Swap: {{subject}} → your subject.

Example: A potted plant on a windowsill

Keep: Keep the shadow → lights-on eruption.

Swap: {{subject}} → your subject.

Example: A workshop bench with tools

Keep: Keep the tight chase + motion blur — the urgency comes from pursuit, not stillness.

Swap: {{subject}} → your subject.

Example: A runner on a city bridge

Keep: Keep the handheld follow + weaving through the crowd.

Swap: {{subject}} → your subject.

Example: A street food vendor tossing a wok

Keep: Keep the parallel flight follow + wind details.

Swap: {{subject}} → your subject.

Example: A cyclist on a coastal cliff road

Keep: Keep the burst forward + arc chase + decelerating stop.

Swap: {{subject}} → your subject.

Example: A surfer dropping into a wave

Keep: Keep the over-the-shoulder pursuit + neon alley.

Swap: {{subject}} → your subject.

Example: A detective in a raincoat

Keep: Keep the drone-style follow + golden hour.

Swap: {{subject}} → your subject.

Example: A drone hovering above a skyline

Keep: Keep the locked follow + branches whipping past.

Swap: {{subject}} → your subject.

Example: A deer bounding through woods

Keep: Keep the extreme close-up + tension hold + pull-back reveal.

Swap: {{subject}} → your subject.

Example: An eye, iris detailed

Keep: Keep the frame-filling shot + held breath + slow widen.

Swap: {{subject}} → your subject.

Example: A droplet on a leaf

Keep: Keep the single dominant detail + blurred surroundings + release.

Swap: {{subject}} → your subject.

Example: A watch gear turning

Keep: Keep the microscopic push-in → full pull-out.

Swap: {{subject}} → your subject.

Example: Snowflake structure

Keep: Keep the shallow-focus close-up + melted background + suspenseful hold.

Swap: {{subject}} → your subject.

Example: A lit match head

Keep: Keep the pin-light reveal + widening into mystery.

Swap: {{subject}} → your subject.

Example: A fingerprint ridge

Keep: Keep the macro full-frame + tension peak + cut to wide.

Swap: {{subject}} → your subject.

Example: A guitar string mid-vibration

Keep: Keep the text slams in and shatters → subject forms mechanism.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="3 mistakes" → {{subject}}="a falling stack of money"

Keep: Keep the text wall collapses → subject stands in the rubble.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="stop doing this" → {{subject}}="a phone showing the habit"

Keep: Keep the giant claim letters → collapse and morph into the subject.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="the truth" → {{subject}}="a cracked mirror"

Keep: Keep the flying word strikes the subject + ripple.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="why?" → {{subject}}="a closed door"

Keep: Keep the text burns away like paper → subject revealed.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="forget this" → {{subject}}="a diary page"

Keep: Keep the text stamp hits + shattered-glass freeze.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="verified" → {{subject}}="a glowing-checkmark object"

Keep: Keep the letters rain down and assemble into the subject → scatter.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="build it" → {{subject}}="a lego castle"

Keep: Keep the subject erupts through the billboard + words tearing.

Swap: [HOOK] → your hook claim; {{subject}} → your subject.

Example: [HOOK]="they lied" → {{subject}}="a torn contract"

Keep: Keep the mid-action time freeze + orbiting the frozen moment + slow-mo resume.

Swap: {{subject}} → your subject.

Example: A basketball at the top of a jump

Keep: Keep the play → freeze → rewind → slow-mo replay.

Swap: {{subject}} → your subject.

Example: A wave about to break

Keep: Keep the whole world frozen while only the subject moves in slow motion.

Swap: {{subject}} → your subject.

Example: A dancer mid-leap

Keep: Keep the time stop + reverse + forward playback.

Swap: {{subject}} → your subject.

Example: Autumn leaves falling

Keep: Keep the peak freeze + ultra-slow-motion release.

Swap: {{subject}} → your subject.

Example: A splash of liquid mid-air

Keep: Keep the freeze → rewind → play loop, each cycle slower.

Swap: {{subject}} → your subject.

Example: A vinyl record spinning

Keep: Keep the frame-by-frame stutter + smooth flow out.

Swap: {{subject}} → your subject.

Example: A lightning bolt